Book Review: Rethink Happy: An Entrepreneur’s Journey Toward Finding Authentic Joy

Today I will be reviewing Rethink Happy: An Entrepreneur’s Journey Toward Finding Authentic Joy by Doug Kisgen

About the Book

Are you happy? Really?

Have you experienced business success and wondered if there is something more?

Have you figured out how to be successful at home as well as in business?

Do you struggle with finding time to think?

Have you learned how to make sense of setbacks and “bad things happening to good people”?

Cleve has it all. Or so he thinks. Until an apparent chance encounter with an old man named Camino causes him to realize that what he believes is happiness is merely a shadow of the joy he could experience.

Yes, having money and cool cars and freedom is fun, but happiness is not a result of accumulating stuff. Told in a compelling parable format, "Rethink Happy" challenges readers to redefine authentic joy. Join Cleve as Camino leads him on a journey through three key principles of old-school philosophy and new-school science toward understanding the secrets of living authentic joy.

Doug Kisgen hit rock bottom in the early 2000s when the business he was trying to grow took on so much debt that he and his family could barely make ends meet. It was then Doug realized that success and happiness has less to do with him and his ego and more to do with something much more profound. Since then, Doug has built and sold an INC5000 Fastest Growing Company and built a consulting business with clients in fifteen states across the US. "Rethink Happy" is Doug’s latest entrepreneurial venture, and the concepts he teaches through a parable format combine old-school philosophy with a little new-school science to help readers learn how to achieve authentic joy.


This book felt like a self-help book blended together with a story to creature a really interesting twist on what we expect out of entrepreneurial books. I loved the fact that it was told as a story with Cleve rather than just the author spouting self-help quotes at us from atop a high tower, because it managed to lend a lot of credibility and style to what was being presented.

Cleve was a likable character, maybe a little mild, but that is to be expected from a book like this which breaks genre norms. It is the content and ideas being presented that are wholly different, not just the characters.

As such, it was more idea driven than character driven, but the ideas were simple and easy to understand and presented in such a way that there will be something in this work for everyone. I have to applaud the author for how well he put this together and certainly think many people will find good from this. I, myself, thought many of the presented ideas were interesting.

I will rate this book an easy 5-stars and hope to see more from this author in the future!

About the Author


Doug Kisgen is a serial entrepreneur, speaker, consultant, and personality expert. He has extensive experience in senior care, performing arts, and working with at-risk teenagers and entrepreneurs, which he’s found to be very much alike! He has a Bachelor of Science in Biology, a Servant Leadership Certificate from Gonzaga Graduate School, is a certified catechist, and a graduate of the Entrepreneurial Masters Program hosted by MIT. He has also participated in formal spiritual direction and doctrinal formation since 2008.

Those are the credentials behind what Doug does, but his real drive comes from his desire to help others operate at the highest level possible, both in their personal and professional lives. His uncanny talent and experience have allowed him to assist many different people from various walks of life in the area of finding true happiness. This book combines his experiences with the practical application of the essential principles he’s learned along the way. Doug and his wife of twenty-plus years have five children and live in the hill country of South Texas.

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